Monday, February 23, 2009

Red Carpet Hair Styles at the 2009 Oscars

What a show last night! Its so much fun to watch the Oscars, but the best part for me is the red carpet before the show starts. The gowns, the jewels, the accessories, and most importantly....the hair! Nothing is better than talking hair, so any comments or questions you have please post and we'll get some good discussion going.

Earlier this year at the Golden Globes we saw a new trend in hair start and continue last night at the Oscars as well. Its the up pony/bun. Many lovely ladies last night were wearing it this way. The first one I saw was Miley Cyrus. She had her hair in a pony sort of casually pulled up into a half bun half updo and it looked awesome! An easy alternative for this look at home would be the Jon Renau Mimic hairpiece. Anne Hathaway used this look, but had hers pulled up higher and tighter for beautiful look that was a little more conservative but classic at the same time. Another Disney star, Vanessa Hudgens, went with a younger version of the up-pony, pulled up just loosely enough to keep it form looking like a bun. These styles can also be referred to as the half twist pony. You can have this look at home by getting some simple clip-in extensions and pulling your hair up about half way in the back, then tease the underneath part before you put the extensions in. After you've teased and put the extensions in simply pull it all up as high or low as you want and fasten with a hair pin.

There were some outstanding ponytails as well. Giuliana Rancic, the E! anchor, had her hair swept back loosely on the sides into a beautiful full pony. One of my favorites was Marisa Tomei, she had a kind of half swept back loose pony, a very easy look to duplicate with the Raquel Welch Updo Curls. The Most gorgeous pony of the night though, had to belong to Beyonce Knowles. Pulled back in a sleek straight pony her hair looked stunning. This is easier to do than you think. I don't know how exactly she did it, but to replicate it all you have to do is put your own hair in a pony, add a pony piece, then wrap your half of your own hair in the pony up around where the piece attaches to hide it and you have an elegant classic pony in minuets.

Although new trends were all over there were some mainstays as well. The best bun of the night belonged to Penelope Cruz. Very tight an elegant she put up all that long beautiful hair and came out looking great. The classic updo was seen as well, but no one worn it better than Meryl Streep. Put up high and no too tight her hair was as beautifully styled as any. Hedi Klum was in a stunning red dress with a straight, sleek mid-length bob. While Sarah Jessica Parker was hair down with loads of soft curls. Angelina Jolie showed up with Brad Pitt looking lovely as always with her hair gently pulled back on the sides and in front, and down in back with lots of curls. For this look try Seductive by Jon Renau. The show stopper though was Kate Winslet. Sporting a "molded" look all over that was sculpted underneath in back and looked very 50's Hollywood.

To get the latest in everything hair follow us on twitter or visit our website WigSuperstore.com, thanks for stopping by!

Wednesday, February 4, 2009

How Will Social Media Change Your Life?

I am an employee of an e-commerce company (www.wigsuperstore.com), and over the past few weeks I've watched something very interesting happen, people have been flocking to our site via several different forms of social media. The entire internet marketing game has changed, apparently without my knowledge. While traditional methods of advertising still work, you can't do that alone anymore. I've been on Facebook for about year now and really like it. I use it to keep up with friends and family that don't live close to me. I've also had a Myspace page for a couple of years as well for the same reason, but haven't used it much since joining Facebook. I recently started working for WigSuperstore.com and started doing some research on internet marketing, and what I saw was astonishing. One article I read http://mashable.com/2009/01/09/twitter-growth-2008/reported some almost unbelievable unique visit numbers for 2008: Blogger 222 million, Facebook 200 million, and MySpace 126 million.

What does this mean for retailers? It depends on who you ask. Some experts believe its a fad and will flame out as soon as it came. Others think that the retailers that participate wisely will reap the reward of having played this game. I don't totally agree with either train of thought. In todays world any size business can get their brand out there everywhere without spending a penny. Opportunities for sales and new customers lurk around every corner of LinkedIn, and Twitter. It does take effort and sincerity though. You have to be able to back up your product with good customer service and a willingness to listen to the consumer. A bad experience can spread like wildfire, but so can a good one. Retailers must be willing to put themselves out there and try to do the right thing by there customers if they choose to use social media as a form of marketing.

What does this all mean for the consumer? Well, the economy isn't good right now, but people are still spending money, they are just looking for deals. Coupon codes, giveaways, and links to sales can be found in all the networks I've mentioned above, so I suggest taking a look. The customer of today has many tools to decide who they should buy from, but its up to them to use them. Blogs like this one exisist all over the internet. You can find a review of nearly any product you can think of, and it doesn't have to come from the retailers site.

No matter which side of the coin you're on, social media is a good thing, if its used honestly and sincerely. This all boils down to communication. Consumers, and retailers have the opportunity to talk like never before, and in so many different ways. I can't wait to see what happens next!

If you would like you can follow me on twitter at http://twitter.com/wigsuperstore, friend me on Facebook at http://www.facebook.com/home.php#/profile.php?id=1416912332&ref=profile, or MySpace at www.myspace.com/wigsuperstore.