Tuesday, March 31, 2009

When is the Right Time to Buy a Wig?

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This weeks topic is one that seems to lead to more questions than answers, so I wanted to give you some insight into what I've seen other people experience. Today more and more people are wearing wigs for different reasons and in different ways. Over the past 8 years we've seen our business grow and change. Back then 70% of our customers were buying wigs because of hairloss due to illness or medical issues. Now that number is around 50%. Although there are advances each year in medicine, hairloss due to illness has not changed much in the last decade, however more people are wearing wigs now for fashion and style.

Let's talk first about illness. Our belief is that it's alway best to buy a wig before you have a procedure, or chemotheropy done. You can see what color you like the best and figure out what size works best for beforehand. This gives you the opportunity to make the transition as easy as possible. Often people enter in to the situation, then wait until they've lost all thier hair to buy a wig. Experience has shown us its much harder to accept the way you look in a wig if you wait until you have no hair. Times like that can be extreamly difficult, so it's better to be proactive and work on some of the changes you can control.

On the other end of the spectrum are people who wear wigs for fashion. People are discovering ways to change thier look without going to the salon for a cut or color. A new style can be fun for anyone, especially when there is no risk. No worries about waiting for your hair to grow back, or hoping your stylist actually gets the color you want on your hair. If this is why you want to buy a wig then now is also a good time to buy. Most wig wearers become fans for life after they buy the first one. The initial purchase is usually the hardest one. Remember, when its time for you to visit us at Wig Superstore.com.

Tuesday, March 24, 2009

What do you think of your hair style?

Recently I've been thinking about why we love and/ or hate our hair. Hair styles come and go quicker than the seasons, usually within a couple of months. Personally, I'm male, I have a receding hair line with thinning in the front and around the crown. It doesn't bother me, I've always kept it cut short all of my life. I also have very fine, soft hair that is pretty easy to manage. I do know some men who are in my shoes that don't like their hair so they were a hairpiece (see example: The "Ron" piece).

Having worked in hair salons for several years its interesting to me to see the ways men and women view their hair. The truth is most men I know are just as concerned with the way their hair cuts go, as their wives or girlfriends are about how, say, a color service goes, they just don't talk about it as much. This brings me to my wife and her hair. She has a glorious head of long blond hair that I love! She loves it too, most of the time. Like most women I know she has days when she adores her hair, and others when she wants to cut it all off. Her hair type is thick and coarse, very healthy, but hard to manage. She recently complained of her hair not being long enough so I got her some Jessica Simpson Hairdo Extensions and she loved them! She realized she could have super long hair for a few hours, then go back to normal.

Thick coarse hair isn't the only hair type that you can have or the only one that people struggle with. It seems that when people have straight hair, they want it curly. When they have naturally curly hair, they want it straight. People with flat hair want more volume. People with thick coarse hair want it more straight. The challenges are endless, however women today have so many more options for wigs and hair extensions than they used to, but I'm not sure the secret is out yet?

Advances in wig making have greatly increased in the past 10 years. The wig caps are lighter and more comfortable. The hair lines are less noticeable with the invention of lace fronts. Wigs and hair extensions made from human hair are much cheaper and easier to find than ever before. So remember the next time you have a bad hair day, it doesn't have to be that way, and you can fix it without seeing your stylist.

How do you feel about your hair? Do you agree/disagree with this blog post? I'd love to hear your thoughts.

Wednesday, March 11, 2009

Brands, Consumers, and Twitter

Recently, I've been meeting a ton a great people on Twitter. If you haven't heard of it Twitter is a socail network where you can post what you're doing in 140 characters or less. Its amazing how useful this tool is. At first I didn't understand it, I still don't understand it fully, but once I started getting the hang of it I learned that this is an excellent way to get your brand out, meet influential people, and find help with almost any topic.

As an internet retailer I have been able to speak directly to customers, and people who could become customers. When the lastest promotions come out, all have to do is send a tweet. Then everyone who follows me can see it, as well as the public stream of non-followers. As you can see this can lead to a lot of spam, so its important to make sure you are sincere in your conversation and links that you put up. I do very little "selling" as aposed to answering and asking questions and posting interesting links. The overall brand promotion comes from my user name, which by the way is "wigsuperstore". If people are interested in what is happening on my profile then they also have the link to our site, so when we do promote they know its genuine.

When I first started I thought starting conversations about wigs and hair extensions would be challenging, however it's been much easier than I anticipated. If you haven't checked out twitter yet give it a try. Their search is almost more powerful than google. When you google a question you get lots of dry data, but when you search on Twitter you get real responses from real people experiencing the same things! The bottom line he is don't get caught up in how many followers you have or how many people you're following. Just be yourself and use your own voice and have fun with it. Have a great and successfull week, and good luck with your tweets!

Tuesday, March 3, 2009

Hair Styles for Spring 2009

The time is upon us again. As the snow melts and the grass begins to turn green, we will see women all over the country leave thier hair salons with different colors and cuts than they have been sporting all winter long. Usually most women choose to go lighter in color, and shorter in length as spring approachs to prepare for the long hot summer. The problem is that hair trends change almost as quickly as the weather. Hopefully this post will help out with any questions as to styles and colors happening right now!

This spring you will see lots of braids. Over the last couple of years we've seen the milkmaid braids try to break through to no avail. This year however, it seems to be taking off. Lots of hollywood starlets are choosing the look. Already we've seen Kirsten Dunst, Amanda Bynes, Jennifer Connelly, and Seinna Miller wearing the milkmaid braids. Its a great style to wear if you have long hair and don't want to cut it short this season. To get the look simply part your hair down the middle as you blowdry your hair staright, then part again on each side to make to seperate sections on each side. Tie back each section and braid each side. Take the right one over the top of your head and pin it down and then the left on the same way. Finish up with some hair spray to hold it.

The hot cut right now is the cropped bob. A safe style for anyone, and following the trend at the same time. It's not a complicated or extreame cut, and is very easy to maintain. The bob is actually left over from last year, so if you want a fresh take on it go with the cropped version. This will add texture and sharpness. To change it up even further you can get some fringe style bangs with it, those are really hot right now. This style is a favorite of Posh, Rhianna, Selma Blair, and Reese Witherspoon. A nice wig in this style is Petite Persuasion by Revlon.

No matter if your hair is long or short, its a fact that straight and smooth is still on the rise. Gaining popularity over the last few years, this style continues to be relevant. The flat iron is now overtaking the curling iron in bathrooms across the country. It doesn't matter how thick or coarse your hair is, if you have a nice flat iron and good staightening products you can get this look. If you have thin, or fine hair you probably only need a round brush and a blow dryer.
For examples google some images of Anne Hathaway, Vanessa Minilo, Ashlee Simpson, and Jennifer Aniston. A nice wig in this style is Feline by Raquel Welch.

Now everyone's favorite, which color? Well, platinum blonde is the number one color for spring. If that is to used or doesn't work for you try auburn, blonde highlights, or a mix. The main thing to remember is to have fun with it! Remember, if all this sounds like too much work or if you don't want to damage your hair at all check out all our styles at www.wigsuperstore.com
for the latest in wigs and hair extensions.
 
Have a great week!